The shipping and logistics business is one of the most spread businesses in the world and managing this industry is one of the most daunting tasks that can be assigned to one. The trailblazer being focused on, Ajith Kumar, who became entrepreneur at 35, is the founder and director of the Shiftco Shipping and Logistics India Pvt Ltd and he is a man of stature.

His company is a freight forwarding and logistics company located in the divine land of India and right from the beginning this organisation has worked endlessly to carve a niche for itself by forging perfect relationships with elite clients with each day being a challenge to empower and move forward.

The Ingenious Visionary

Ajith is a problem-solver, he has the quality accorded to few that he can walk into any situation and work his way around any problem that may be encountered. He is an experience-gatherer and operates according to his set of beliefs. At the same time, he does not restrict himself and is always open to feedback and constructive criticism.

He makes sure of the most important factor in the industry that goods and services are provided to be people in a safe and time-bound manner. Ajith follows his passion to best serve all his clients and that is his driving force. He is a down to earth man and believes that his career in logistics is stable and he enjoys a certain form of security that only few other industries can offer.

He further states that his father has been a source of constant motivation to him and seeing the success that his company has achieved never fails to inspire him. All these things combined show him the right path and others under him to walk that road as well.

I’m a problem-solver. I can walk into situations, review symptoms, talk with people, analyze data, and work my way down to the fundamental problem

Building a Career and Thinking Out-Of-The-Box

Ajith has always been consistent with regard to his efforts especially in the arena of planning knowledge to drive the supply chain through creation, modification and implementation of the production plans. These factors always worked for him and his dedication has been his USB to success.

Furthermore, he feels that any project that has been undertaken by him has oozed out his creativity and he always goes in for something innovative that will leave the world in awe and it becomes even more important at this point as this sector is being transformed by a new generation of innovative solutions.  He loves challenges and strives to address them with the most innovative of solutions.

Hallmarks of the Perfect Leader

According to Ajith there are 2 skills to look out for:

  • Adapting Proactively – Adjust to an environment that changes rapidly.
  • Making Decisions with Speed and Conviction – To know the exact strategy to steer your company towards success. Be agile and make decisions earlier, faster and with conviction.

These are the 2 traits that Ajith himself follows and looks in the budding leaders.

What I have learnt from obstacles is that one has to be ready to accept the challenges and successfully beat them

The Arduous Path to Success

The logistics industry is the backbone of the economy and works as a driving force irrespective of the sector. The hurdles faced by this industry are also spread over different sectors, either by the coming of technology or having to meet each and every consumer’s expectation and even adhering to the strict regulations that have been put into place. But Ajith doesn’t let this hinder him in-fact he learns from them and springs back stronger than ever. He is ever-ready to face any hurdle and comes up with the best possible solutions alongside constantly working on finding new ways to automate the business procedure.

Laying the Stone for a Strong Foundation

For any business to prosper, having a strong customer base is of utmost importance and that can be achieved by taking into account the price posed by competition and at the same time the experience undergone by the consumer. Then, it also becomes absolutely necessary to have a strong value proportion which describes your offerings and lets the consumers know that your company is the best choice for them. Lastly, to make sure that the foundation remains strong, Shiftco Shipping and Logistics Pvt Ltd focuses on customer-retention, so that no matter what, their base cannot be deterred. For the realization of this, they make sure to take in all forms of feedback and work on them effectively.

Coping Up with the Disastrous Pandemic

This pandemic has impacted the logistics industry the most given the travel restrictions that have been imposed. Despite the setback, the company under Ajith’s discretion is working on innovation and is investing heavily in automation to deliver more effectively and prepare their business and the staff alike for the post-pandemic world. The only focus that the Ajith has is to serve all customers without giving them any opportunity for complaint.

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