Real estate is one of the most renowned and recognized industries in the entire world. It holds within itself tons of potential that has the power to define the economy of a country. It also houses and provides employment opportunities to numerous people. Primarily, there are four sub-sectors within this industry: housing, retail, hospitality, and commercial — all of which are equally central to it. While owning a house might seem very fancy, managing one can prove to be a tedious job. However, planning, financing and construction activities, valuation, facilities management alongside consultation and brokerage services have to be performed to ensure the smooth functioning of the place. It is not everyone’s cup of tea and that is where the property management firms come in. They do the job effectively for you and provide you with a certain sense of security.

Property Marshal is a stand-out property management organization based out of Bangalore. With professionals having special expertise in all areas related to real-estate, they manage your assets transparently. Most importantly, they have managed to make a difference in the sector. They make certain of the fact that they abide by the instructions of the owner, pass all the information in a timely manner and that no question of monetary miss happens. Not only this, they are the first Property Management company who are in compliance with QMS 9001: 2015 ISO certified and they are also the first to have introduced exclusive tenancy management services. Systemized work and an ethical approach are the hallmarks of this real estate magnate.

The Coruscating Duo of Real Estate

This magnanimous organization was established by two dedicated and highly skilled individuals Jeevan Gowda and Spoorthi Shetty. Both of them started this organization from the scratch and made it what is today.

With a keen eye and truckloads of talent, Jeevan did his Executive- MBA from IIM Bangalore, one of the best management institutes in the country. Having extraordinary skills in Sales, Marketing and Business Development, his guidance has proved to be invaluable for Property Marshal. Prior to this, he has served as VP for various MNC’s and premier financial institutions. His rich experience of 18 years in handling wealth for HNI and ultra HNI has come in handy in various occasions. With him on board, Property Marshal has always delivered the top services.

The other person who is helming the ship of this organization is Spoorthi Shetty who has her MBA degree in Marketing from the prestigious Manipal Institute of Management. She has over ten years of experience in the financial service industry. Under her leadership, the organization has always aimed for the very best and has managed to achieve the feat every time.

Both of these leaders have always had immense courage, the power to dream big, aim high and think out-of-the-box. This is what makes them stand apart from the crowd.

The Quintessential Organization

This avant-garde firm was established in the year 2015 as Propgain Reality LLP.  Property marshal is the tenancy management arm of the parent company, Tenancy management arm started in 2019 as Property Marshal has been grabbing eyeballs for its exceptional services. When asked about what makes their organization ahead of the pack, Jeevan and Spoorthi said “We have successfully served hundreds of clients and managed their properties, especially NRI or owners outside Bangalore ensuring that quality is never compromised upon while meeting the requirements of the clients. Moreover, this organization has always been a customer-centric one and no matter what the scenario, only their best interests are at heart.” Jeevan and Spoorthi with their team always uphold the customer trust and believe it to be the single most important asset to success.

Property Marshal is an organization that believes in the amalgamation of the personal and professional relationships. They understand that the most significant aspect of an apartment or villa is to safeguard it and for it to generate a good amount of return.  This ensures a personal touch to the customers who feel welcome and at home. This strategy at Property Marshal has helped them to retain all of their clients and at the same time acquire various new ones through glowing recommendations.

A true owner knows the difference between broker and Property Manager -Jeevan Gowda

Indispensable Traits for Real Estate

What do you consider the essential skills for acing the property management firm in real estate sector?

Jeevan says, “fire and passion — to control your own professional destiny — and to be your own boss is a trait that is followed by most of the top real estate professionals. Real estate requires you to be agile, highly observant, motivated and driven by a purpose. You must take smart decisions and be a quick problem solver.”

A good manager will not only sell and manage the properties but will sell himself/herself and will not shy away from showing the clients their real personality. Buying a property or handing over a property is not an easy task for the client. Therefore, a basic trust and a rapport are the pre-requisites for a successful and thriving relationship with the client. Honesty, confidence in your abilities and an urge to help others will go a long way in the real estate business. 

I found egress to manage clients fixed assets in a well-organized way adding personalized interest and transparency. I know this would definitely bring about a drastic change in the industry – Spoorthi Shetty

The Stumbling Blocks on the Road to Prosperity

While asking about the obstacles faced while establishing the firm, Jeevan and Spoorthi expressed, “The organization that we see today was not built overnight, it required consistent efforts and facing innumerable obstacles before reaching the heights of success that it is on today.” In a sector as volatile as real estate, till date Property Marshal faces obstacles but no road is too high if the determination is strong. Jeevan and Spoorthi solve all the problems that come their way with accuracy and grace. One thing that they’re mindful of is that avoidable mistakes turn what could have been a great business into an also-ran.

The idiosyncrasies are to recognize and overcome the common pitfalls that are associated with businesses, plan for all the future endeavors, maintain a cash flow and manage the finances aptly, install the right system, be well-versed with the new technologies available, the right skills and attitudes and to keep up with the new trends in the market.

With experience comes great insight and Property Marshall embodies the same. When enquired about the main requirements of the clients, Jeevan and Spoorthi emphasized on three main things:

  1. Finding a good tenant in the first place
  2. Avoiding vacancies between tenancies
  3. Receiving ongoing cash flow in the form of rent from the tenants

Following these, Property Marshal discovered its own path and carved out its own story of success.

A Content Clientele

Property Marshal is a customer-centric organization and the efforts of the entire team are aligned in the direction of satisfying the clients. With the ever-evolving world, the clients have start to come up with particular problems and challenges that are subjective.

Directors feel that the first way in progressively dealing with the problems would be to have a vaster property inventory.  Bringing more and more owners on the horizon of Property Marshal and gaining their trust is an important way to go about things.

We asked Jeevan and Spoorthi as to how they deal with the ever-increasing subjective demands of the clients, they said, “Property Marshal has tie ups with reputed logistical professionals who serve as partners, legal teams that draft customized rental agreements, skilled interior decorators so as to provide the clients with the best possible services all under one roof. New strategies and modalities of operation are always welcome at Property Marshal. The only aim is to ensure that the client is happy with the end result.”

Reverberations of the Gruesome Pandemic

Do you think Covid-19 pandemic impacting the Real Estate Market? If yes, then how you will overcome the situation?

 “The pandemic has had an effect on almost all the sectors and the economies of the major countries of the world have gone down the drain. The real estate sector was no different and faced many challenges especially during the lockdown period in India. Property Marshal too faced the brunt of this recession wherein the construction activities had come to a halt, reverse migration of the laborers was taking place, liquidity constraints started cropping up and potential homebuyers had lost their appetite after the job market got severely bitten.”

Property sales and launches alike were delayed till the best possible time as all efforts got aligned towards fighting the pandemic. “The team at Property Marshal continued to work religiously even during the time of the pandemic. As of result of which, business seems to have started thriving again, genuine homebuyers can be seen on the landscape of real estate once again. Developmental work too has pick up the pace. One significant change that was inculcated by this organization was to use digitization in the positive manner. All the bookings were done through an online portal beforehand so as to reduce and minimize the personal contact as much as possible.  Property Marshal dealt with this crisis like professionals and were ready with a back-up plan at each step of the way which is what helped them overcome this significant roadblock with flying colors,” adds Jeevan.

The Luminous Journey Ahead

When asked about the plans for the future, Jeevan evinced, “Property Marshal has a bright and vivid future planned ahead. The prime plans include approaching major apartment communities for the exclusive tenancy management services, launching premium services for luxury residential and villa communities which will prioritize the standards, and lastly building estate planning and start to acquire lands that would be offered as secure and affordable farm lands to the clients.”

This year, property management has also largely shifted online which is transforming the very nature of the industry. Property Marshal has already inculcated this change, but digitalization will be given more impetus in the coming years. Directors have been trying to manage the assets of all the clients in the most efficient and systemized way which is bringing about a difference in the functioning of the industry. Property Marshal hopes to continue their journey on the path of bringing the long due and much needed change of organization in the real estate sector!

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